INDEPENDENT STUDIO CONCEPT / 01
Forma®
A self-initiated identity exploration for a fictional design objects brand. An exercise in making a quiet brand unmistakable.
THE THINKING
Less, with more meaning.
A wordmark with character. A palette stripped back to essentials. Typography, material, and space working as one coherent language. Forma explores how restraint can give a brand a stronger presence.
- Wordmark exploration
- Visual identity direction
- Typographic system
- Packaging concept
An original byphixel agency exploration for a fictional brand. Presented as a concept, not a commissioned client project or live product.